Thai experience ahead

UFI Global Congress reflects culture

Gwen Kaufmann, m+a - Monday, September 30, 2019    

© Peggy Hsu on Pixabay

Delegates of the 86th UFI Global Congress, taking place from November 6 to 9, 2019 at Bangkok, will enjoy a reception programme that reflects Thai culture and tradition, ranging from charming and unique religious ceremonies, such as the temple fair, to watching Thai boxing and visiting the Museum Siam. This custom-designed event will be held at the 'UFI Grand Night Out' reception at Wat Pho, Tha Tien, before closing with a nature activity at Patom Organic Village at Suan Sampran.Kai Hattendorf, Managing Director/CEO of UFI, said, "Thailand's global profile as a hub for international exhibitions has grown significantly in recent years, and our latest UFI research data shows that the market is well-positioned for additional growth in the years to come. Thailand's MICE industry already serves as a vital case study on how strategic development, policies and investments lead to tangible economic results beyond tourism. For UFI, this was also part of the decision to select Bangkok as this year's host destination for the Global UFI Congress." The event is sponsored by TCEB, who will demonstrate the scope of Thailand as a destination in 5 activity zones, which are 1) the Thai Town - a special zone that reflects the potential of exhibition industry and MICE Cities, 2) a Business seminar on Thailand as the world's new exhibition destination, 3) Business negotiation arena for Thai and foreign entrepreneurs, 4) social activities and 5) friendship golfing.


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Practice | UFI Global Congress | Bangkok | Thai | Culture | UFI | TCEB