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New CCO at Jaarbeurs
Peter van der Veer appointed commercial director
Peter van der Veer has been appointed commercial director (CCO) of Jaarbeurs as of September 23, 2019. In this position, he will be commercially responsible for the business units Brands & Content, which includes Jaarbeurs-owned titles, and Venue & Service, which includes third-party, rental and hospitality titles. Both business unit directors will report to Peter van der Veer. Filling the position of CCO is a step towards a new commercial structure that will come into effect in the first quarter of 2020. Together with Albert Arp (CEO) and Franka Morssink (CFO), van der Veer will form the Jaarbeurs board of directors.