UFI Global Congress goes digital

Gwen Kaufmann - Wednesday, October 14, 2020    


UFI, the Global Association of the Exhibition Industry, confirms that this year’s Global Congress will be a digital-only event, taking place from November 16 to 19, 2020. The event’s main theme is “Resilience”. “Our members have been telling us they want to connect, learn and have the global UFI community brought together. Since COVID-19 will not allow us to do this face-to-face, we are moving online, to host the most accessible UFI Global Congress ever. Quality content, flexible timings and accessibility – these are the best ways to serve the global UFI community right now,” says Mary Larkin, UFI President and CEO of Diversified Communications USA. The event will host a strong line-up of speakers from across the world to deliver world-class content, while bringing the industry together to network, meet and share experiences. Confirmed speakers include economist Dr. Florence Eid-Oakden, Ambassador Wolfgang Ischinger (Munich Security Conference), industry leaders Charlie McCurdy (Informa Markets), Carina Bauer (IMEX), Hugh Jones (Reed Exhibitions), Mary Larkin (Diversified Communications) and Simon Kimble (Clarion Events), digital experts Dahlia El Gazzar (DAHLIA + Agency) and Marco Giberti (Vesuvio Ventures), and many others. Scheduling has been designed to offer a simple solution to the challenges of hosting a global, digital-only event online. “We have built the programme around prime regional time slots for Asia/Pacific, Europe/Middle East/Africa, and the Americas – so people don’t have to be online around the clock to follow the event. Instead, everyone can connect and follow live from their own time zone, and review other sessions on-demand. On top of this, participants can use the platform to network with peers around the world before, during and after the event, at whatever time works best for them,” says Kai Hattendorf, Managing Director and CEO at UFI. The home of the digital Global Congress will be an online portal, hosted on the Grip platform, with technology from Glisser embedded. Grip is filling the role of UFI Technology Partner for the event, while Glisser is UFI Digital Event Partner. The platform will go live approximately a week before the start of the Global Congress, allowing participants to become familiar with it and to already begin networking, using the platform’s match-making and scheduling features. (ufi)     ufievent.org/uficongress2020/programme

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