The German Association of the Automotive Industry has chosen to hold further discussions on the future of the IAA with Berlin, Hamburg and MunichRead more
Munich wins the race
IAA brings mobility to Bavaria's state capital
Munich is set to host the completely redesigned IAA, having beaten Berlin and Hamburg for the privilege. The first IAA to be staged in the Bavarian capital will take place from September 7 to 12, 2021, one week ahead of the Oktoberfest. According to VDA president Hildegard Müller: "It was a very close race, and for this I sincerely wish to thank those involved." As well as showcasing the fascination of the car, it is expected to be the trigger for the host city to develop into a 'smart city' with intelligent traffic concepts and innovative connectivity linking the various modes of transport – in a manner that is both sustainable and geared to people's needs. To persuade the VDA to move the IAA to Munich, the Bavarian Government committed to spending 15 million euros.