PCMA to raise $250K for Australia and Puerto Rico Disaster Victims

PCMA mobilize power of Business Events Industry

hei - Tuesday, January 28, 2020    

PCMA mobilize power of Business Events Industry
Foto: pcma

Citing the business events industry’s vast potential for taking care of people and communities, PCMA President and CEO Sherrif Karamat announced a pan-industry initiative to raise $250,000 to help those affected by the bushfires in Australia and the earthquakes in Puerto Rico.

“Doing good for people and communities in crisis is doing good for all of us,” Karamat said. “The business events industry has a rich legacy of stepping up and coming together to do good when disasters strike. This is another way of demonstrating how business events can be a catalyst for economic and social transformation.”

Three years ago, the PCMA Foundation created the Industry Relief Fund to unify the business events community to aid of members of the industry who were suffering from disasters wherever they may be. Channelling the advice of Convening Leaders 2020 keynote Simon Sinek to “take better care of each other,” Karamat announced that PCMA and the PCMA Foundation will immediately commit $50,000 to kick-start the initiative and he invited business events industry stakeholders around the world to make any kind of contribution.

In addition to direct financial support through the Industry Relief Fund, PCMA will also collaborate with leaders in the affected communities to provide messaging support through PCMA’s global networks and channels.

foundation.pcma.org/industry-relief-fund

SHARE THIS ARTICLE

Related Articles

Reaching out to new audiences

PCMA and the Corporate Event Marketing Association have entered a strategic alliance that will introduce each organisation to new audiences.

Read more
PCMA’s commitment to business events recovery

PCMA activates a plan in consultation with their partner to take a proactive role in the corona-virus crisis.

Read more
Strategic training and partnership agreement signed

Abu Dhabi Convention & Exhibition Bureau (ADCEB) and PCMA have signed a strategic training and partnership agreement at the PCMA Convening Leaders 2020 conference.

Read more

Most read articles

JMIC: "We ourselves must demonstrate confidence"

The emergence of a new strain of coronavirus that is currently the subject of a WHO emergency international health declaration reminds us of how easily the freedom and willingness to travel for the purpose of attending business events and other face-to-face interactions can be impacted, says Kai Hattendorf, President of the Joint Meetings Industry Council.

Read more
Exceptional Experiences will take place alongside IBTM World

Reed Travel Exhibitions (RTE) announces the launch of Exceptional Experience.

Read more
Cvent announces partnership with HSMAI Region Europe

Cvent announced its partnership with HSMAI (the Hospitality Sales and Marketing Association International) Region Europe. Through the two-year partnership, Cvent will provide its solutions to power more than 75 small and big events organised by the Association in Europe.

Read more

Categories and Tags

Meetings Industry | Sherrif Karamat | pcma | Australian Bushfires | pan-industry initiative