HR festivals down under

Deutsche Messe acquires shows

Christiane Appel - Wednesday, October 30, 2019    

Deutsche Messe acquires shows from The Eventful Group.
Photo: Deutsche Messe

The Australian event organiser The Eventful Group has sold three of its Tech Fest events to Deutsche Messe, Hanover. The Hanoverians are taking over the HR Innovation & Tech Fest and the Legal Innovation & Tech Fest in Sydney as well as the HR Innovation & Tech Fest in Auckland. The events are specially designed to meet the needs of human resources specialists or lawyers, are staged annually, last two days each and consist of a conference plus an exhibition and sponsor area. A special feature of the series revolves around the way the events are conceptualised and built. To ensure the most relevant offering for each target group, the organisers host roundtables with potential attendees throughout the year. In this way, their needs (and those of the sponsors) are included. The Australian subsidiary Hannover Fairs Australia (HFA) has been tasked with organising the events on site. The first event in the extended Deutsche Messe portfolio will be the HR Innovation & Tech Fest (HRAU) taking place November 18 and 19, 2019 in the International Convention Centre in Sydney.

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Categories and Tags

Markets | The Eventful Group | Deutsche Messe | Australia | Germany | APAC | HRAU | HR Innovation & Tech Fest | Legal Innovation & Tech Fest | Sydney | HR Innovation & Tech Fest | Auckland