Renewed cooperation for IPR Helpdesks
UFI and EMECA members can use helpdesks services free of charge
© J. Kelly Brito
Protecting Intellectual Property Rights (IPR) and raising awareness for this key issue among exhibition customers is as important as ever. Given the importance of the exhibition industry’s commitment to supporting customers in this area, the Memorandum of Understanding (MoU) with the IPR Helpdesks for China, South-East Asia and Latin America is to be renewed. This means that all UFI and EMECA members can use the services of the helpdesks free of charge, both for their own enquiries as well as for those from customers, such as exhibiting SMEs, to both protect and enforce their IP rights when internationalising in the respective target regions. Exhibition organisers can use materials, contacts and tools, as well as the helpline, for example. They can also signpost to the helpdesks any query, doubt or support request received in the areas of intellectual property, innovation, technology transfer, contracts or any other related field. IPR experts can be invited to deliver training sessions or speak at events. Webinars may be organised, and the entire range of publications available through the helpdesk may be used to offer relevant information to exhibitors and visitors. All services are offered in Europe as well in the respective target regions.